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Fast Food promotions have changed over the years. Reviewing what has been successful for other initiative can inspire marketers to get creative. Promotion involves getting people’s attention. Marketing updates in the food industry so quickly that it’s difficult to keep up with every trend. The experience involves fast service, fun times with a community of like-minded people or an intimate experience for romance or one-on-one connections.
The following campaigns had succeeded because they met several goals branding the companies in consumers’ minds.
- McDonald’s has produced an incredible number of memorable advertising campaigns over the years. The commercial “You Deserve a Break Today” focused on McDonald’s core promises so it’s easy to make this campaign the flagship example of the best promotions of all time.
- The Dunkin’ Donuts campaign “Time to Make the Donuts” used humor effectively and is frequently ranked as one of the funniest commercials of all time.
- Subway surpassed McDonald’s in the number of franchises, and one of the reasons for its success is the perception that its food is healthier.
